Tips for getting your Property Sold at the Best Price
We all know that when it comes to selling, presentation matters. After all, you only get one chance to make a great first impression. The numbers clearly show that properties that are well maintained and immaculately presented generate more interest and sell more quickly with better results.
Affinity has a comprehensive real estate marketing system that is the best in the industry. We develop a marketing strategy with every client ensuring your property is promoted to the key target audience utilising all marketing channels. Some of the key elements of our system include:
1. Target Audience
Decide who is the ideal buyer. Deciding on the target audience for your property can allow for a much stronger marketing campaign.
2. Make Your Property Shine
Professional photography of your property takes place, to show your property in it's best light. Drone photography can also be used to show the magnificance of the surroundings.
3. Use The Best Digital Marketing Available
We create an innovative digital webbook, which highlights the great features of your property. This webbook is then sent by SMS through robot marketing and our client database. This ensures a wide range of people will become aware of your property coming to market, before hitting the portals!
An eye capturing social media campaign is created for your property, inviting people to the first open home! This campaign has a specifically targetted audience. Thousands of people are reached, which shows the power that social media can have when advertising your property.
Glossy brochures are printed and are to be delivered in letterboxes in the surrounding suburbs, inviting people to the first open home! A bold sign will also be placed out the front of your property, providing a sneak peak.
6. Create Excitement & Invite People To Your Home
The first open home takes place. Before your property is launched online to the real estate portals, it is marketed through a variety of channels, with a very focused marketing strategy. This could have your property sold, before it is launched. This is exactly what we did for 5 Basalt Street, Caboolture! Which we sold for $350,000 and saved the vendor time and money in further marketing.
7. Reach National Audience & Sell Your Property
The property is then launched to portals and our website.
Like to Know More
To read more about how to sell your property fast & stress free, please click the link below:
Download more tips for selling your property Fast & Stress Free!
Achieve a Street Record!
This property was sold by Affinity Property for clients who were downsizing and moving into retirement accommodation. It is a large acreage property situated in beautiful bushland in Kurwongbah. Affinity achieved a street record sale for a 4 bedroom property. This record was achieved by developing a highly targeted marketing strategy identifying target audience and then launching this using the best marketing in the industry.
107 Scout Road Kurwongbah SOLD FOR $640,000
107 Scout Rd, Kurwongbah
Why Moreton Bay Region is a great Place to Live or Invest
MORETON BAY REGION SET FOR MASSIVE GROWTH IN THE NEXT 10 YEARS!
The Moreton Bay Region is one of the fastest growing urban areas in Australia with residential land sales outpacing the rest of South-East Queensland. The region boasts beautiful waterways, national parks, thriving towns and communities and great amenities for residents. Moreton Bay Regional Council has delivered record investment in community and transport infrastructure over the past six years and the region is home to more than 420,000 residents.
REASONS WHY PROPERTY PRICES WILL RISE IN THE REGION OVER THE NEXT 10 YEARS
Currently home to more than 425,000 people, the region’s population is set to grow by more than 75,000 people in the next 10 years
Large Infrastructure Projects
The region is home to some of Australia’s largest infrastructure projects, including:
Petrie University Precinct With the first enrolments planned for 2020, the former Petrie paper mill site and surrounding suburbs have been declared a priority development area by the Queensland Government. The new university is expected to have 10,000 university student placements, 6,000 ongoing jobs and $950 million in economic benefit through the creation of a major new University. For more information visit USC Moreton Bay
Caboolture West (30,000 new dwellings/80,000 people) This master planned area covers approximately 6,500 hectares of land immediately west of Caboolture and Morayfield. The area is bound to the north by the D'Aguilar Highway and Caboolture River Road to the south. In creating a prosperous community, focus has been placed on housing choice for all budgets, value for money / investment, access to travel choices and a sense of place. The area will include up to seven new suburbs, three high schools, nine primary schools and new commercial and industrial areas. The net benefit to the community from the development is expected to exceed $10 billion.
Redcliffe Seaside Village Rejuvenation The award winning refurbishment of the Redcliffe Seaside Village has delivered an exciting and vibrant lifestyle precinct that continues to generate significant economic benefits for the region.
Significantly Improved Transport Infrastructure
The recently completed Moreton Bay Rail Link Project ($1.1 billion, over 3,000 jobs) saw a 12.6km dual-track rail line constructed between Petrie and Kippa-Ring servicing six new train stations at Kallangur, Murrumba Downs, Mango Hill, Mango Hill East, Rothwell and Kippa-Ring. The new rail link and upcoming university are already driving significant property investment in the region.
Improved Public Amenities
Significant expansion and growth of shopping centres, services, parks, and schools, has been led by Westfield’s massive investment in the expansion of North Lakes Shopping Precinct. The addition of international retailers Ikea and Costco and potentially Amazon have added world class retail outlets to the region’s fast-growing community.
Growing industry diversification
More than 43,000 jobs were created in the Moreton Bay region in 2015, thanks to a combination of infrastructure projects and community initiatives. The local economy has increased by more than 50% in the last decade and is set to continue its strong growth trajectory.
Building & Pest Inspections for Buyers & Sellers
Having your home inspected for structural and termite damage can be highly advantageous if you’re thinking of selling. Why? Because it gives you control over the selling and negotiation process.
For more information on Demystifying the Building and Pest Inspection Process, please click the link below:
Read more on Demystifying the Building and Pest Inspection Process
The Affinity Difference
With a passion for property & a strong will to help others, directors Sean McCreanor and Ken Smith, set out to establish a company that assisted low income earners and retirees to obtain affordable housing.
Several years on and a re-brand later, Affinity is now a well-established and respected diversified property group. Our vision is to be Australia’s property advisors of choice, by consistently delivering exceptional service to every person we have the privilege of partnering with. We honour our landlords, vendors, buyers and tenants alike.
The Affinity Difference
At Affinity, we recognise the role of a real estate agent has fundamentally changed. Nowadays, people want to speak with an Expert Property Advisor. Consequently, in addition to our traditional sales and property management services, today we provide clients with a range of value-added services. We have a highly experienced team and long-established expert partners, who assist clients with all their property needs. This includes: buying; selling; leasing; affordable housing; marketing; property finance; contract negotiation, conveyancing and legal services; due diligence; insurance; maintenance; assistance with accounting and tax services; bill payments; auctioneering; property development; retirement living; body corporate management; property investment services; renovation information and services; styling and staging properties for sale and rent; and property planning in your transition to retirement.
How things have changed when it’s Time to Sell or Lease Your Home
Contrary to popular belief, Real Estate Agents don’t sell your property - the marketing strategy does! When your property is for sale or lease, it is in competition - not isolation. So it’s important that your property stands out and makes a lasting impression.
We’ve helped thousands of clients sell and lease their properties over the past 14 years. In doing so, we’ve learned the importance of personalising a property marketing strategy using various channels to maximise the exposure of our clients’ properties. We have access to the latest technology and marketing expertise to promote your property, so it stands out from the crowd.
If you’d like expert advice on how to lease or sell your home fast and stress free, please click here for an obligation free property appraisal.
Over 20 years’ experience in residential sales
Houses, units, townhouses, apartments, retirement living & more …
At Affinity we understand the importance of renting your property to the best possible tenant/s who will care for your property and ensure the property is maintained to a high standard. We also understand the importance of achieving the best possible rent and getting your property let or re-let in the fastest possible time.
Communication is Fundamental
We recognize the fundamental importance of reliable and ongoing communication and understand the requirements of each property owner are different. Most property owners do not wish to be notified of minor management issues, whilst other property owners wish to be notified of all occurrences. At Affinity Property we welcome your specific requests regarding levels of communication and pledge to abide by them throughout our association with you and your property.
We make this pledge due to our advanced systems and training that provides us with the tools required to ensure all property management team members are fully aware of each owner’s requirements and specific requests.
You can also expect the highest standard of communication throughout every change relevant to your property, our team or industry requirements. It’s just one of our guarantees and we have no doubt you will love our hands on, caring approach to ensuring all our clients feel special and looked after.
We take great pride in marketing our rental properties with the same high quality marketing that most agencies devote to selling properties. This high quality marketing achieves the best possible price in the shortest time, ensuring my client landlords minimize vacancies and maximize their rental income whilst also capturing the largest possible pool of good prospective tenants.
We aim to achieve the best possible rental price for your property by ensuring it is marketed correctly to the widest audience of potential tenants. Marketing through our high traffic web site is complemented with advertising through national real estate portals such as realestate.com, Domain and realestateview.com, along with social media marketing (on Facebook, Instagram and Youtube) and direct marketing to our extensive databases. A well maintained and smartly presented property that is marketed effectively can often achieve a 50% - 100% increase in enquiry which can mean an extra 5% - 10% in the weekly rent. Our rental property marketing achieves a high volume of tenancy applications per property.
Our company has the best marketing in the industry and we have a highly experienced team who can assist clients with all their property needs including buying, selling, property management, marketing, due diligence, insurance, maintenance, assistance with accounting and tax services, bill payments, auctions, development and body corporate management.
We have a dedicated Trust Accounts Manager and have a very strong focus on maximising cash flow for our property owners. Our arrears management is the best in the industry and we consistently have arrears at less than 1%. For the 2017-18 year we achieved arrears at less than 0.5%.
Our rental receipting and rent arrears process is performed daily and we have strict financial process controls in place. We commence the rent arrears follow-up process from day one of arrears so you can be confident that the financial management of your property is being managed effectively to maximise your monthly income.
We disburse rental funds twice per month; mid-month and end of month. The disbursements are sent to your nominated bank account unless otherwise instructed.
Payment of Bills
We understand that many investors’ lead busy lifestyles and they wish for their property manager to be responsible for all aspects of their investment property. As such, we can arrange the payment of bills from funds collected, before the due date. Included in this service is the payment of local authority rates and charges, insurance premiums and any other costs as they fall due. We’ll take care of the entire process and make your investment the easiest asset you own. Expenses that Affinity Property can pay on your behalf can include:
City Council Rate
Body Corporate Fees
Property Insurance invoices
Repairs & Maintenance invoices
Tax Deductible Fees
Affinity Property’s fees are set out in the schedule of fees. Fees are charged monthly or twice monthly during mid/end of month account finalisation and transfer. All fees attract GST and this is automatically deducted. All fees are tax deductible and are itemized for your convenience in monthly statements. Record keeping for end of financial year is a breeze with Affinity Property. We provide the End of Financial Year Statement breaking it down for each property to show revenue, expenses, fees and commissions for each (GST is also shown on the statement).
Affinity Property ensures all tenants pay a bond equivalent to four weeks rent. This bond is lodged with the RTA in a trust until both parties agree, usually at the end of the tenancy, to distribution and refund of the bond. Should a dispute arise regarding the distribution and refund of the bond, dispute resolution and possible Small Claims Hearings could result so that neither party can unfairly claim the bond. This process is done through QCAT, Queensland Civil and Administrative Tribunal.
We have a large portfolio of existing quality tenants and past tenants (more than 1,200) that we regularly communicate with through our CRM (Client Manager) system.
We personally invite every quality prospective tenant to inspect the property at specific times. All inspections are attended by our Property Managers. For those prospective tenants who are unable to attend an inspection, we provide: full colour photography property report; an online tenancy application form to create a sense of urgency for the tenant to apply for the property; and other relevant information that presents your property in the best possible light.
If you would like us to provide a management appraisal for your property, we always inspect a property prior to quoting and liaise with you to determine the management package that works best for you. Please contact us today if you would like to arrange a time for us to inspect your property and provide you with a tailored appraisal and quote? Request Appraisal